Performance Horizon Blog

Sean Sewell

Co Founder / Snr Business Development Director EMEA
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Recent Posts

5 Ways Insurance Brands Can Optimise Their Affiliate & Partner Programmes

Posted by Sean Sewell on Jul 5, 2017 3:38:27 AM

The performance marketing channel is the perfect environment for testing some of the more innovative and unique online customer acquisition strategies. This is especially true for insurance brands, who sometimes struggle to differentiate their products through traditional means. With that in mind, here are five ways leading insurance brands can optimise their existing affiliate programmes:

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Topics: insurance, finance, optimisation

How Travel Brands Can Drive Performance Marketing Growth With APIs

Posted by Sean Sewell on May 25, 2016 12:05:27 PM

Digital travel sales were expected to surpass $533 billion worldwide last year and continue double-digit growth this year according to eMarketer. It’s getting easier and easier for consumers to book travel and accommodations when and where they want, and mobile increasingly leads the way. Most consumers are unaware that they get this seamless experience thanks to something behind the scenes – application programming interfaces (APIs).

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Topics: Partner, Business Considerations, Technology, Travel

About Performance Horizon

Performance Horizon, the leading provider of SaaS solutions for digital partner marketing, enables brands to directly connect with their marketing partners to dramatically increase customer acquisition and drive high margin revenues from online marketing channels. With offices in the U.S., U.K., Japan and Australia, Performance Horizon's platform drives $3B+ in advertiser top line revenues across 200,000 marketing partners in over 183 countries.

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