Performance Horizon Blog

How Affiliate Marketers Can Retake Control of Their Partner Programme

How A Japanese Department Store Achieved Targets with Partner Marketing

Three Ways Travel Brands Can Better Utilise Marketing Partners

Data-Driven Decisions: 3 Questions Marketers Need To Ask

How Can Australian Supermarkets Innovate with Partnerships?

5 Ways Insurance Brands Can Optimise Their Affiliate & Partner Programmes

The Travel Evolution: 3 Ways Brands Can Adapt To The New Customer Journey

Performance Marketing Review: Good News for Ad Fraud

5 Partner Marketing Strategies For Finance Brands

Amazon's Impending Launch: Why Australian Retailers Aren't Doomed After All

New Book - First Real Look at Affiliate Marketing

Performance Marketing Review: Ad Tech Partnerships

Transformational Partnerships: The Next Step in Partner Marketing

Partner Marketing 101: Differentiation Through Data

Why Partner Marketing Needs Customer Success, Not Account Management

How Pandora Drove Growth With Innovative Partnerships

Performance Marketing Review: Transparency in Digital Advertising

3 Ways Retailers Can Measure ROI with Brand Partnerships

4 Tips to Build Long-term Value in Partner Marketing

Performance Marketing Review: 89th Academy Awards

Affiliate Marketing Evolved: It's Time for Partnerships

Performance Marketing Review: Snapchat & 'Shark Week'

Performance Marketing Review: 59th Grammy Awards

Four Performance Marketing Trends to Watch in 2017

Performance Marketing Review: Super Bowl 51

Move Out Of The Way: Disruptive Partnerships Coming Through

Performance Marketing Review: Marketing Data, Metrics, and KPIs

How Omni-Channel Brands can Optimize Online & Offline Measurement

Performance Marketing Review: Burberry App Favors Consumer Experience

#ASW17: How to Develop Standardized Partnerships at Scale

Performance Marketing Review: Scott Brinker's Big 2017 Prediction

Australian Brands Are Driving Growth with Partner Marketing 

Performance Marketing Review: CES & Tech-Driven Brand Partnerships

How CompareTV Optimized Partner Marketing with Performance Horizon

Performance Marketing Review: Wendy’s Taps Spotify Branded Moments

Best of the Blog - Performance Horizon End of Year Review

Performance Marketing Review: Amazon delivers first order via drone

How Virgin Australia Opened New Revenue Streams with Partner Marketing

Performance Marketing Review: Smart Insights From Global CMOs

Great North Snowdogs raise £259,000 for St Oswald's Hospice

Performance Marketing Review: Is Cyber Monday Losing Its Sizzle?

Black Friday: 2015 vs. 2016 Stats & Trends

Cyber Monday vs. Black Friday

Black Friday Recap: Key Stats

Performance Marketing Review: Retaining Holiday Shoppers Year Round

Black Friday & Cyber Monday Sales Trends to Watch

Performance Marketing Review: Black Friday & Holiday Marketing

3 Stages for Mobile Success in Partner Marketing

Performance Marketing Review: The Best Brands on Twitter

How ebookers.com Optimized Partner and Affiliate Marketing & Increased Profitability

Performance Marketing Review: Banks & Customer Experience

4 Key Takeaways From The Bleeding Edge of Partner Marketing

3 Performance Marketing Takeaways From PMI: London

Performance Marketing Review: Digital & the Funeral Industry

[Report] Benchmarking Performance Marketing in the Retail Industry

Performance Marketing Review: Make Your Meetings More Productive

Top Digital Marketing Trends and Predictions Redux

Performance Marketing Review: Females Dominate In-App Purchases

5 Tips For Building A Technology-led Marketing Strategy

Performance Marketing Review: Travel Brands As A Service

How THE ICONIC Evolved its Affiliate Marketing & Lifted Revenue

Performance Marketing Review: Is Ad Tech Really Dead?

Great North Snowdogs Trail Raises Funds for St Oswald’s Children’s Hospice

Performance Marketing Review: Advertising Week #AWNewYork

Three Steps For Enterprises to Succeed with Innovation

Performance Marketing Review: The First-Party Data Lake

How iProspect & adidas Drove Massive Affiliate Channel Growth

Performance Marketing Review: Trust in an AI-Powered World

Eight Priorities for Advertisers Investing in Analytics Technology

Performance Marketing Review: Snapchat Ad Revenues to Reach $1 Billion

[Report] Benchmarking Performance Marketing in the Travel Industry

Performance Marketing Review: WhatsApp, Facebook Header Bidding

Affiliates Are Evolving into Marketing Partners: Are You Ready?

Performance Marketing Review: Mobile App Strategy for the Holidays

Using Data Visualization to Maximize Customer LTV & Performance Marketing Activities

Performance Marketing Review: Influencers Driving Digital Commerce

Trust & Transparency in Digital Partner Marketing

Performance Marketing Review: Missed Flight Booking Opportunities

How BA Took Its Affiliate Marketing & Meta Search Partners Sky High

Performance Marketing Review: Has Programmatic Finally Hit Bottom?

Mobile Commerce Insights from Online Retail Industry Awards

Performance Marketing Review: MarTech Receives $5.05 B in Q2 Funding

Performance Marketing Insights in Retail

Performance Marketing Review: APAC to Outpace N. America in Ad Spend

How AO.com Successfully Migrated its Digital Partner Marketing Program

Performance Marketing Review: In-App Marketing, Bank CIOs

3 Reasons Your Affiliate Marketing Program Has Stalled

Performance Marketing Review: Travel Micro-Moments, Ad Viewability

5 Metrics Digital Businesses Must Track to Stay Ahead

Performance Marketing Review: Holiday Prep, Attribution & Ad Blocking

$14 in Sales Driven by $1 in Spend??

Performance Marketing Review: Data-Driven Marketing & Mobile Search

Optimize Performance Marketing ROI with Value Attribution

Performance Marketing Review: LinkedIn Acquisition & Mobile App Usage

Key Performance Marketing Travel Insights with Performance Horizon

Performance Marketing Review: CUPONATION Rebrands & Mobile Ad Spend

Three Data Factors That Drive Value in Performance Marketing

Performance Marketing Review: Fighting Fraud & Google Changes AdWords

How Travel Brands Can Drive Performance Marketing Growth With APIs

Performance Marketing Review: Commuter Commerce, Data Hogging, SAP XM

Performance Horizon Recruits for Performance Marketing Tech Talent

Performance Marketing Review: Pinterest Revives Affiliate, UK Travel

Performance Marketing Awards 2016: What Winning Means to Us

3 Considerations When Taking Control of Performance Marketing Programs

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