Performance Horizon Blog

Will Southeast Asia’s Internet Economy Become A $200 billion Industry by 2020?

Posted by iprice Group on Jun 12, 2018 7:18:24 PM

Written by iprice group.

A guest post from iPrice. From time to time, our partners and clients submit posts to our site for publication. We are pleased to publish a range of these opinions, which reflect the POVs of the author(s).

With more than 330 million internet users in Southeast Asia (SEA), various researchers & analysts have highlighted that eCommerce in the region is well on track to become a major industry in the years to come. A research study by Google indicated that SEA’s internet economy growth has exceeded expectations and has reached $50 billion in 2017, outpacing earlier growth expectations by 35%.

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Topics: southeast asia, guest blog, ecommerce

International Donut Day: We Celebrate … and Remember

Posted by Jim Nichols on Jun 1, 2018 11:44:35 AM

Every once in a while there is a cause so important that it begs for the entire team to pull together as one – united in solidarity for … donuts!

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Topics: company news

Watch a Highlights Video of SF Innovation Day

Posted by Jim Nichols on May 31, 2018 1:58:00 PM

We've just posted a new video with highlights of our recent San Francisco Innovation Day. If you are unfamiliar with this signature Performance Horizon program, Innovation Day is a series of events tailored to the partner marketing industry that are staged in leading cities worldwide. SF Innovation Day 2018 is the sixth such event, and the first to take place in the United States. In 2018, we have also held Innovation Days in Sydney Australia and in London. 

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Topics: company news

Brands and Partners Join Together at Innovation Day San Francisco

Posted by Miriam Tremelling on May 24, 2018 2:45:00 PM

 

The first ever U.S. installment of our global Innovation Day event series took place in San Francisco on May 15th. Over 130 marketing leaders from global brands and partners descended on the Bluxome Street Winery for an afternoon of insightful discussions and networking. Of those, more than 40 attendees traveled more than 1,500 miles to join us at this event.

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Topics: Events

Performance Horizon Shortlisted for the Mumbrella Marketing Technology Company of the Year Award

Posted by Performance Horizon on May 9, 2018 5:13:16 PM

Performance Horizon is thrilled to be among the finalists for Marketing Technology Company of the Year at the Mumbrella 2018 Awards

2018 is the eighth consecutive year for the Mumbrella Awards - Australia's biggest and most respected media and marketing awards, celebrating the best, bravest and brightest work across the industry. Hundreds of companies submit for one of the 20 awards categories.  One of the most interesting aspects of this awards programme is that each finalist must present its credentials in-person before a set of expert judges. That extra scrutiny is designed to ensure that only the best companies get the award recognition.

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Topics: Awards

Marketers and Partners - Attend Our SF Innovation Day Event on May 15

Posted by Jim Nichols on May 4, 2018 12:52:51 PM

Registration is now open for its San Francisco Innovation Day event. Innovation Day is a series of events tailored to the partner marketing industry that are staged in leading cities worldwide. SF Innovation Day 2018 is the sixth such event, and the first to take place in the United States.

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Topics: company news

Congratulations to our Friends at Direct Line Group!

Posted by Emma Marti on Apr 26, 2018 1:38:05 AM
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Topics: finance, Awards

Performance Horizon Wins the Overall Judges’ Award at the 2018 Northern Tech Awards

Posted by Miriam Tremelling on Mar 27, 2018 10:21:02 AM

We are honored to have been awarded the Overall Judges’ Award at the prestigious Northern Tech Awards ceremony, held in Edinburgh last week. The award recognizes our company's key role in driving innovation both in the Northern region and on a global scale.

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SVB CEO Series - CEO Mal Cowley's Great Advice for Entrepreneurs

Posted by Performance Horizon on Mar 20, 2018 2:34:41 PM
 

Performance Horizon Cofounder and CEO Mal Cowley recently conducted an interview with Silicon Valley Bank on some of the processes and challenges of creating and funding a global start-up. Check out these great video segments and hear his advice for entrepreneurs.

Video 1:

  • Expanding a Start-Up in Asia
  • Leveraging Your Network for Business Development
 
 
Video 2:
  • Raising money
  • Growing awareness among US investors
  • TechCity/TechNation

 

To see these videos and other Silicon Valley Bank CEO interviews, visit this YouTube link.  

 
 
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GDPR Information for Publishers

Posted by Jim Nichols on Mar 7, 2018 2:08:01 PM

You may be aware that Performance Horizon was part of a group of partner marketing solution providers that sent a communication to EU-based publishers last week regarding GDPR. GDPR is a very important topic for all marketers, including partner marketers. Given that, we have also published the same letter below.

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About Performance Horizon

Performance Horizon, the leading provider of SaaS solutions for digital partner marketing, enables brands to directly connect with their marketing partners to dramatically increase customer acquisition and drive high margin revenues from online marketing channels. With offices in the U.S., U.K., Japan and Australia, Performance Horizon's platform drives $3B+ in advertiser top line revenues across 200,000 marketing partners in over 183 countries.

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